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US Political Candidates Tailor Messages for AI Chatbots

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Political candidates in the United States are turning to artificial intelligence (AI) to influence how chatbots present their policies and recommend them to voters.

One proposed campaign strategy for Republican candidate Mike Minogue, who is challenging Massachusetts Governor Maura Healey, involved publishing hundreds of policy pages and placing content on websites frequently used by AI tools such as ChatGPT, Claude and Gemini.

The strategy also included monitoring chatbot responses and adjusting online content to improve the candidate’s visibility.

About 25% of eligible voters have reportedly asked AI chatbots about political candidates when deciding how to vote, highlighting the growing role of AI in elections.

However, experts warn that this trend raises concerns about misinformation, political influence and the reliability of AI-generated answers.

As the 2028 US presidential election approaches, political campaigns are increasingly exploring ways to make their candidates stand out in AI-generated responses.

The development signals a new era of digital campaigning, where influencing AI-generated information could become an important part of reaching voters.

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